There are many influencing factors within technology, which makes it greatly popular within society, and this has allowed it to dramatically grow. Much use of the Internet within business it due to the information that can be found within the many sites that the ‘world wide web’ proves. The fact that there is such a variety of information and that it is so content rich allows for greater use to new and old businesses. It is also personalized to particular people and companies and it is easy to access and is open to the public. The main reasoning for it is grow in the past years is due to its ability to be useful to people in all different areas of life.
2. What is Web 2.0,how does it differ from web 1.0?
To put it in general terms Web 2.0 is much more complex and interactive when measured up against web 1.0. Web 1.0 is generally explained as ‘read only’ web, this means that a business (for example) creates a website to inform its target market about the products, where they are available and even upcoming events and functions. Though this is helpful to the market, as technology grows the ability for this information to be more two way then one way becomes apparent. Web 2.0 allows for the respondent of the information and data that is presents on a site to ‘respond’ to that information. A prime example of this would be on a blogsite where information is posted and then responded to through comments; Facebook the social networking program is another example of how web 2.0 is a more complex yet user enhancing web system.
Figure 3: How does web 1.0 and 2.0 compare?
3. How could a web 2.0 technology be used in business?
Web 2.0 is a very effective way for business to improve different areas of marketing, communication and relation both within the company and between the company and the consumer. It allows for the managers of the company and the employees to quickly communicate through internal IM sites. To the general public web 2.0 allows for them to be able to ask questions and receive quick answers about queries they have and it also allows for things about the product to be constantly promoted to the people of the world.
Figure 4: Web 2.0
4. What is E-Business, how does it differ from E-commerce?
E-business refers to the complete workings of a business within an online forum. From buying and selling, serving the customers and relating to business partners E-business refers to each aspect of the company and how it relates via the Internet to its customers. E-commerce on the other had refers to the buying and selling of products over the Internet. The main difference between the two is the e-business refers to online exchanges with the manufacture and suppliers being able to view and monitor production schedules and financial companies allowing there customers to view their banking and other money related accounts online.
5. What is pure and partial eCommerce?
There are many examples of partial and pure e-commerce transacting that are used everyday by people around the world. Pure e-commerce refers to transitions that happen via digital means where the product is online transferred to the customer in digital copy. An example of a program that uses pure e-commerce is Itunes, there data and products are never purchased as hard copy and are received onto the computer online there transfer of music, applications and even books creates a reduction of the materials that would be needed when one of these products is purchased within a store. Partial e-commerce on the other hand refers to the purchasing of goods over the Internet when receiving a physical product in the future.
6. List and describe the various E-Business models?
There are 4 major models of e-business:
Business-to-business (B2B): Applies to businesses buying and selling ther products on the internet to each-other.
Business-to-consumer (B2C): any business which sells its products over the internet to its consumers. Examples; eShops and eMalls.
Consumer-to-business (C2B): Any consumer who sells his or her products or services to a business over the internet. this could refer to such as artists (painters/photographers) selling the works to magazines or to exhibition houses and can even hold things like customers fulfilling surveys on business websites as being part of the C2B model.
Consumer-to-consumer (C2C): Ebay is a prime example of a C2C system, where like-minded buyers and sellers are connected through the online auction. This model aims to connect customers via offering goods and services which assist consumer interaction with each-other over the internet.
7. List and describe the major B2B models?
The main way that B2B models work is through electronic or eMarketplaces. When it comes to buying and selling products eMarketplaces aim at tightening the relation between buyers and sellers. In a business-to-business model this style of market place alows for businesses to browse the options and pricing of products that they wish to purchase.
8. Outline 2 opportunities and 2 challenges faced by companies doing business online?
There are many opportunities and challenges that can be faced when business begin to create an online version of their company. Opportunities for growth are seen within companies that explore their online market. When companies use online business their product is not only seen in the community that it is based but is also seen by the nation and even possibly by an international audience, this can create more work within a company and bring what there aims are to a much larger group of people. The use of the internet as a tool within business is effective as it is a simple way to communicate to other business and people whom may be interested in the company and also allows for the company’s aims and values to be known by a larger number of people.
Along with the opportunities of online businesses there are also challenges. The major challenge within an online business is that the information on the site is available to all who approach the site (within or outside the company), this poses a risk with security of patrons, their details and there identities. For example if a purchase is made online a credit card is gerentally needed this in itself can lead to grate loss of money if the wrong people were able to access the information that is contributed within that transaction. Another less significant downfall of online business is that, particularly with reference to online shopping, the products are not physically able to be tested, seen or tried on and therefore products may be not as good or not correct compared to what the customers thought they were purchasing. When these problems occur there is generally an exchange or refund policy that is sighted somewhere on the web site.
Advantages and disadvantages aside the idea that business can become electronic opens many new jobs and areas which can be explored and built on to create new ways for companies to communicate within a society.
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